ClickFunnels

About project

Devtrest partnered with ProFit Coaching, a fitness coaching and consulting business based in Ottawa, Canada, to implement ClickFunnels for lead generation and sales conversion. The project, completed on January 25, 2023, focused on building a high-converting sales funnel designed to attract new clients, nurture leads, and increase sales for ProFit’s premium fitness coaching programs. The goal was to create a streamlined customer journey that guided prospects from awareness to purchase with ease.

Concept

The concept of the project was to utilize ClickFunnels to design an automated sales funnel that would capture leads through targeted landing pages, guide them through an informative sales process, and convert them into paying clients. We developed multiple funnel stages for ProFit Coaching, including lead capture pages, email sequences, and upsell opportunities for advanced fitness programs. The funnel was optimized for user experience and conversion, ensuring that each step was designed to nurture prospects and drive them towards taking action.

Company Values & The Relationship

At Devtrest, we value results-driven marketing strategies, innovation, and client success. ProFit Coaching shares similar values, with a strong commitment to helping clients achieve their fitness goals through personalized coaching. Our partnership was built on a shared understanding of how an effective sales funnel could transform their business. By working closely with David Carter and his team, we developed a ClickFunnels system that was tailored to their unique audience, ensuring that every lead received the attention needed to convert into a long-term client.

Challenge & Solution

Challenge: ProFit Coaching had been struggling to convert website visitors into paying clients. Their previous marketing efforts lacked a structured approach, and they were losing potential clients due to an unoptimized lead capture and sales process. They needed a more effective way to capture leads, build relationships, and guide prospects towards purchasing their services.

Solution: Devtrest designed a comprehensive sales funnel using ClickFunnels, starting with an optimized landing page that captured visitor information through compelling lead magnets. We implemented automated email sequences to nurture these leads, providing valuable content and encouraging them to book consultations. Additionally, we added upsell opportunities within the funnel, offering advanced fitness coaching packages for higher-paying clients. This approach significantly improved ProFit’s conversion rates, turning more visitors into paying customers and increasing overall revenue.